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Will Social Media Kill the Cold-Call?

In the old days it might have taken many emails and phone calls to get to the person you'd like to connect with for business opportunities. Now it seems that with some genuine effort and taking time to...

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The Biggest Social Media Mistake: Too Much Information

Social media mistakes are easy to make, especially when you type before you think. Sure you might want to share a little personal information about yourself, but too much information can be a...

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Social Media: I’ve Become Comfortably Dumb

For me Twitter has been a valuable social media tool to connect with others in the email marketing and social media space. I've also made a few business connections for new clients as well as sending...

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Social Media: You Can’t Always Get What You Want…

Social media can be a daunting channel for some; For others, it can be downright frustrating. You put in some time, energy, and resources, only to see no real value in return—at least no real ROI...

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Sh*t My Dad Says About Social Media

Chris Donald's dad weighs in on social media and boy does he have some things to say about it!

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Email Marketing: Who’s on First and What’s on Second?

Abbott and Costello for those of you too young to remember made the title of this article famous.  Their comedy bit about baseball and Who’s on First (see below) is a classic.  When it comes to email...

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